Department of Defense
I was the creative lead for the Department of Defense account at MullenLowe for nearly seven years. This included overseeing a multitude of projects and teams that ranged in size from 4 to 20+ people, 4 brands and their web properties, digital and traditional advertising campaigns, optimization programs, resource allocations and team structures.
We created brands that consisted of relevant, authentic, and resourceful information. And then connected those brands to people through relatable, engaging, story-driven content found in their natural habitats: mobile, social, and emerging platforms.