Bold storytelling, built to scale.
Data in service of conviction, not a substitute for it.
Mentorship over micromanagement.
High standards, generously held.

Toast’s first major brand campaign. Made with Arnold Worldwide. Built to feel like someone who actually works in a restaurant made it.

Showing the before and after of restaurant life, with and without Toast. Made with Colossus.

A product launch that had to feel like a brand moment. Hardware, but make it human.

When a company goes public, the brand has to be ready for its close-up. This is what that looked like for Toast.

Updating the brand system so every team, design, marketing, and sales, could move faster without going off-brand.

A campaign built during a moment when restaurants needed someone in their corner. Toast showed up.

Unifying a Fortune 100 brand across every touchpoint, from national TV to local agent storefronts.

An interactive companion to the National Geographic film that put users inside the story. Won at Cannes and D&AD.

  • An elite design talent and an absolute pleasure to work with. My strongest possible recommendation.

    Ian Siegel, Co-Founder & CEO @ ZipRecruiter

  • From the first interaction to final deliverables, there was no doubt in my mind about the value Jon's experience, talent and creativity brought to our brand.

    Colin Nederkoorn, Founder & CEO @ Customer.io

  • When I think of Jon's capabilities, two words come to mind: clarity and simplicity.

    Jim Salinger, Product Design Lead @ Disney Experiences

  • Fantastic personality, outstanding creative vision and leadership. He's a dream to work with as a team member and follow as a leader.

    Hakki Yemeniciler, Creative Director, Digital Strategist

  • From what I hear, operations and creatives don’t typically mesh well. This was not the case in the culture that Jon molded.

    Michael LaBerge, Head of Strategic Operations @ Copper Giants

  • Jon's combination of vision and pragmatism sets him apart.

    Mina Kalemkeryan, Lead Art Director @ Copper Giants